We’re fascinated by building brands and creating brand value.
Of course, not all brands create value, and not all brand value is evenly distributed. But all brands have potential, (and if you’re a brand owner or manager, so do you!).
We’re here to help you fulfill your potential, and the potential of your brand, by providing online resources that are practical and effective.
To get involved, please subscribe to our newsletter (there’s a form on the right!). You’ll receive news of the latest updates, and you’ll also receive our 10-page guide: “How to run a branding workshop”.
New to building brands?
If you’re new to this site, or new to brand management, here are three links to get you started. We’ve gathered together three articles that will introduce you to how we think about brands, the value of brands and the the brand manager’s mindset:
Why join us
We’ve just launched this building brands website, and the content will continue to grow over the coming months and years. Here are 3 reasons why you should join us as we grow:
- We focus on the skills and insights you need to succeed. We’re not a ‘news’ site, we don’t write ‘opinion pieces’. We provide the practical, fundamental knowledge and skills you need to fulfill your potential, and the potential of your brand.
- Everything we do is here on this site. We’re not an ad agency, were not selling consultancy. All our resources are invested in growing this site and providing you with effective and practical online resources that are quick and easy to access.
- We’ll listen to you. Have a specific question? Want to develop a specific brand management skill? Contact us, and we’ll provide you with the resources you need.
Take the first step, subscribe to our newsletter to receive news of the latest updates, and you’ll also receive our 10-page guide: “How to run a branding workshop”. (You’ll find the subscription form on the right!)