This is the first of three creative
thinking exercises, and the easiest.
How can you connect the dots, without
taking your pen off the paper, and using
only FOUR straight lines?
Print out the page and give it a try.
Click the 'See the solution' when you've
got it (or when you give up!):
'How
To Build Your
Total Brand'
takes you step-by-step
through the brand
management process,
putting you on
track to maximize
the strength of
your brand and
the value of your
business. Click
here for details
distinguish
yourself from your competitors
motivate your customers
create enduring value for your business
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